Originally Posted by 000RK
I disagree.....it's not called supply and demand it's called gouging......the Harley motorcompany have snubbed their noses at the diehard customers/dealerships that kept them alive when times were tough all in the name of the allmighty $
Actually, it is supply and demand... Whether we like it or not, the MoCo is a "for profit" company. If you owned shares of HOG on NYSE, you would demand the company to return the maximum profit possible in order to get the greatest return on your investment; and the Executive leadership of Harley has a responsibility to its shareholders to show a maximum profit while still being able to operate. In order to do that, you produce products as cheaply as you can, while still maintaining the minimum quality demanded by your research groups and customers, and you sell them for the maximum price the market will bear. Even when they have sales and mark items down, it is to increase traffic in their dealerships in order to turn a higher amount of profit, not to give their customers a lower price.
Gouging is more of a pejorative term referring to a situation in which a seller prices goods or commodities much higher than is considered reasonable or fair, usually occurring after a demand or supply shock. A few examples include price increases after hurricanes or other natural disasters. In precise, legal usage, it is the name of a crime that applies in some of the United States during civil emergencies. In less precise usage, it can refer either to prices obtained by practices inconsistent with a competitive free market, or to windfall profits.
HD got back to being a profitable company by restructuring and focusing their products and marketing efforts toward a different socioeconomic group than they had in the past. Those that have more disposable income is who they are looking at now. it is a sad fact of life, but it is the truth; it is just business. As was said earlier, do homework, look elsewhere (CL, E-Bay, etc...) for the accessories you want and you will find them at a significant savings.
OK, off my