A few thoughts:
Are these Chinese-assembled HD's based on HD specs and whatnot, or did HD just make an agreement to basically take another bike (the Benelli 353S for example) change some of the plasticy bits and throw an HD sticker on it?
People complain that HD doesn't have any affordable bikes (Even the Iron 883 at ~$10K isn't realistic for a lot of people, especially as their first bike), but they put out the Street series and the HD faithful turned their back on it, and it sold poorly. I get it. I want a USA made bike by a USA owned company. I started riding later in life though, so I had the expendable funds to jump into a brand-new Iron 883 as my first bike (admittedly, I probably should've started with a used bike).
Many Gen-Z either can't afford, or can't justify spending the money on that kind of bike. They've been brought up in a culture where Amazon will have it at your doorstep in 2 days (or less) and will save you 50% if you buy the overseas knock-off, rather than the made in the USA one. They don't have the patriotism and pride built into them like we do.
That said, I've always believed that HD should have some small-displacement bikes that can be used as HD Riding Academy bikes, then those newly minted riders can walk into the showroom and buy the exact model bike that they just spent the weekend with on the range.
HD needs to make up its collective mind. They can either go the way things were in the '90s - upscale (almost boutique) brand where there's scarcity and sign up lists to get your hands on one. Or they can see the writing on the wall and realize that their core customer is aging out and they need to do what they can to bring in new riders AND keep the bigger, more expensive models.
Today's Gen-Z noob rider tooling around on a 350cc-500cc HD that they spent ~$5K on is tomorrow's seasoned rider walking in and getting ready to drop ~$30-large on a HD touring model.
The brand itself will never die (as long as motorcycles still exist and aren't legislated away for being "too dangerous"), but I prefer the HD that makes bikes (even if some of the beginner bikes are made overseas), rather than the HD that just sells overpriced clothing, riding gear, and parts/accessories- which are also largely made overseas, for what it's worth.
Just my .02HP, FWIW.